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The Winners Circle: Grow Your Sales. Fund Your Community.
An independent outside sales company that only earns when you sell — plus a program that turns every qualifying purchase into support for local causes your customers care about.
3%
commission on program-generated sales — paid only when you sell
$90
of every $100 program sale stays with you, just like a regular sale
7%
of every qualifying sale funds a local cause through your business
How It Works
Performance First. Community Always.
Define Your Offer
We sign a commission agreement and build your promo-code offer together — no retainers, no salaries, no upfront fees of any kind.
Reach New Communities
Your business is promoted across the Winners Circle network — nonprofit supporters, school families, and neighborhoods you'd otherwise never reach.
Pay Only on Results
When the program generates sales, you pay 3%. When it doesn't, you pay nothing. 7% of every qualifying sale flows to the partner nonprofit as a donation.
"We Only Get Paid When A Sale Is Made."
Why Business Owners Join
A Sales Engine With Aligned Incentives
Zero-risk economics
No retainers, no salaries, no ad spend to gamble on. Our incentives are aligned with yours because we only get paid when a sale is made.
A reason to choose you
When two bids are close, cause affiliation tips the decision. Every program sale visibly supports a local organization your customer knows.
A built-in customer pipeline
Promo codes route entire supporter communities — congregations, school families, youth leagues — straight to your business, warm and pre-disposed.
Goodwill that markets itself
Giving 7% to local causes generates the stories, referrals, and repeat business that ads can't buy — loyalty earned, not rented.
Clear, simple tracking
Every sale is attributed by promo code, so you always know exactly what the program generated and what it earned for your community partner.
Experienced outside sales leadership
Franklin Wilkerson managed over $400M in sales portfolios at FedEx and led district sales at GM — this is a practiced system, not an experiment.
Questions
What Owners Ask Us
What does it cost to participate?
Nothing upfront. You pay a 3% commission on program-generated sales only. No sales through the program means no fees — that's the entire model.
How is this different from hiring a sales agency?
Traditional agencies bill whether or not you sell. We work on 100% commission, so every hour we invest is an hour we're betting on your success.
What kinds of businesses fit the program?
Any business selling to local families and organizations — home improvement, restaurants, services, retail, and beyond. If a community can choose you, the program works.
Do we need to find a nonprofit partner first?
No. Your business is matched with organizations already in the Winners Circle network, and you can also nominate causes your customers care about.
How do we see results?
Promo codes make attribution unambiguous. You'll see program-generated sales, the donations they created, and which communities responded.
Represent a nonprofit instead? See the nonprofit side of the program.
Partner Inquiry
Put Our Commission Model to Work
Tell us about your business and Franklin Wilkerson will follow up personally to explore the fit.